Gig platforms have tried hard to create the image of gig workers as side-hustlers, part-timers, or those who use the work as a hobby to make extra money and who are thus free to hop from one platform to another whenever they want. If gig workers are deemed to be so autonomous and independent, what happens to them when a global platform leaves?
I found a broader concern about the way platforms use algorithms to control participants. Platforms’ algorithms create an invisible cage for platform users, because workers have no way of reliably accessing how their data is being processed or used to control their success on the platform. As a result, the platform’s algorithm claims to “know” the workers better than they know themselves, yet in ways that are inaccessible to them.